Customer Experience, Leadership, Technology

Vlog: Making B2B Products More Human

2 minute read | By: Scott Hutchins

Truthlab Technical Co-Founder talks about how B2B products are becoming more human with th...

Customer Experience, Ideas, Leadership

Vlog: The Customer Experience Evolution

2 minute read | By: Patrick K. Donnelly

Patrick Donnelly, Truthlab CEO & Co-Founder, discusses the customer experience evoluti...

Customer Experience, Ideas

7 Examples of Survey Bias and How to Min...

5 minute read | By: Scott Hutchins

Survey bias is the tendency for some extraneous factor to affect survey results in a gener...

Customer Experience, Design, Ideas

Setting the Stage: 6 Steps to Prepare fo...

3 minute read | By: Scott Hutchins

Open-response survey questions are a great way to gather exploratory data.  They are ofte...

Customer Experience, Design, Ideas

Analyzing Survey Data: Mean Measurement

4 minute read | By: Scott Hutchins

When analyzing your survey, there are nearly infinite ways to look at your data. It may be...

Customer Experience, Design, Ideas

Analyzing Survey Data: Median Measuremen...

3 minute read | By: Scott Hutchins

When analyzing your survey, there are nearly infinite ways to look at your data. It may b...

Customer Experience, Marketing

5 Ways to Improve Your B2B Customer Digi...

4 minute read | By: Amanda Morgan

Engaging your customers across all channels is a requirement these days to keeping your c...

Customer Experience, Design

Great Survey Design: 4 Ways to Build a B...

3 minute read | By: Patrick K. Donnelly

Surveys are the great, misunderstood research method and there are many reasons for this,...

Customer Experience, Ideas, Marketing

What is Digital Engagement?

4 minute read | By: Amanda Morgan

Customers drive your business, and their happiness supports your business. Making your cu...

Customer Experience, Ideas, Leadership

Falling Under the Magic Spell of NPS Und...

4 minute read | By: Patrick K. Donnelly

Do you have a good Net Promoter Score (NPS)? Great, but that's not enough. Dig deeper if y...

Customer Experience, Design

4 UX Research Data Types and How to Coll...

4 minute read | By: Amanda Morgan

Surveys are expensive and time consuming to develop, run and analyze. After a survey has ...

Customer Experience, Technology

Press Release: Truthlab Reports Strong N...

3 minute read | By: Patrick K. Donnelly

Press Release: SAN MATEO, CA — September 21, 2018 Truthlab, the Customer Experience M...