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As technology evolves into Mixed Reality, I am reminded of the words of renowned designer Michael Bierut:

“Not everything is design. But design is about everything. So, do yourself a favor: be ready for anything.”

Mixed Reality is bringing massive change to the daily lives of people around the world through immersive experiences. Design can no longer be solely about Mobile-First. Design must become more dynamic.

Products and experiences are now Phygital, Augmented and Virtual. The notion of mobile first design served the purpose of bridging the gap between working at the computer and working in the real world. Now, Augmented Reality (AR) and Conversational User Interfaces (CUI) are more fully addressing the need of computing in the real world. In the real world, design should be about the situation first and the experience first.

Let’s take a look at how some products are changing a broad range of experiences from work to personal life.


Immersive Experiences using Holographic and 3D technology, Voice, Gesture and Touch:

Euclideon’s Holodeck supports multi-person planning, modeling and more with their 3D table:


Citibank demonstrates the workspace of a trader using the Microsoft HoloLens:


Microsoft HoloLens shows how work can be enhanced using immersive technology including holographic, voice and gesture technology:


OLED Technology envisions seamless and integrated technology using flexible display devices and touch. (Flexible display or wallpaper is emerging in the marketplace.)


Interactive Experiences using Human Motion Tracking, Gesture Recognition and Touch:

Cisco demonstrates how interactive mirrors using gesture recognition and motion detection can enhance the customer experience and boost retail sales.


Manner, Neapolitan Wafer Creator, created an interactive game advertisement using human motioning tracking. The game offers an experience for the situational audience and encourages conversion by offering a sample.


UniCredit Bank Austria brings some joy to waiting at the train station. Using human motion tracking, it creates an interactive advertisement by which viewers can play soccer.


Patient care is not only about bedside manner, but also about the experience and bringing some joy to the environment. Boston Children’s Hospital uses Human Motion Tracking, Gesture Recognition and touch to support patient care.


With the advancement of mixed reality technology, it’s time to stop thinking about mobile first design and start thinking about being ready for anything.


Additional References:

Designing for Augmented Reality, Alexandra Olarnyk:

Hololens Japan airlines:

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Amanda Morgan

UI Designer

Amanda Morgan
Amanda Morgan

Amanda Morgan

UI Designer

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